4 Components of Digital Marketing That Startups Should Outsource

Hit your revenue goals faster by outsourcing these digital marketing functions.

offshore digital marketing

In this day and age, it is imperative to have a digital marketing plan to stay ahead of the competition. However, the necessary tasks to effectively implement it can take a considerable amount of time and effort. A solution that most startups do is to outsource these tasks to an offshore staff. If you want to hit your target revenue faster, this is an idea that you should also consider. For reference, below are some of the digital marketing components that you can outsource:

  1. Multimedia Design. The collaterals you will feature in your website and share in your social media accounts should be able to grab the attention of your customers, which is now shorter than a goldfish considering the multiple contents that are available to them online. Hence, the designs and content of collaterals such as infographics, posters, banners, and videos should be strong enough to stand among the rest of your competitors and to spark a connection with your target audience.
  2. Content Creation. Design and content should go hand in hand. It is through the effective collaboration between art and copy that ads are able to have an emotional impact that could move prospects to actually purchase a product or service. This is why you should also have a content writer on your team. Besides creating a copy, content writers can also compose blogs, case studies, white papers, and newsletters, which you may feature in your website or share in your social media accounts to further your marketing objectives. There are multiple business resources in the Philippines where content writers can get ideas to accomplish these.
  3. Social Media Management. Regular posting of content such as blogs and infographics in your social media accounts is an effective way to increase brand awareness and recall. To make the most out of this effort, you need to know the best time to post and schedule your posts accordingly. Responding to the comments or queries of your customers in your social media accounts is also essential. Indeed, social media management is a taxing, but a necessary task that you can always offshore for optimal efficiency and reduced operational expense.
  4. Search Engine Optimization. The best place to hide a dead body is the page number two of Google. Heard this from a webinar of SEO Consultant Chris Raulf and the wisdom around the statement is just gold. True enough, having a website is just one thing. Online visibility to drive website traffic is a completely different story. While there are simple SEO tactics you can easily implement yourself, delegating this task to an SEO professional offshore will increase your conversation rates faster.

With these parts of your digital marketing strategy outsourced, you can hit your target revenue faster and reduce operational costs.

Have some questions about this opportunity? We are more than willing to help you.

Email: paulos@andersonbpoinc.com

Philippines: +63-2-216-6379

Australia: +61-3-8375-8972

UK: +44-333-311-0547

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