What’s a Coxswain? The Coxswain is the head of the rowing crew. This person is the only team member who doesn’t row but is solely dedicated to navigation and overseeing everyone. As a business owner, you are the Coxswain. You can’t be lost in the details of the grunt work, or else you’ll lose sight of your business direction.
Just like in any team, doing everything by yourself is inefficient. One way to resolve this issue is to outsource a virtual assistant — or if you have too much on your plate, hire a whole team from our BPO Services packages!