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The Philippine government wants to make the growth of the BPO industry be felt in the rural areas. In response to this, they created BPO hubs outside the capital city of Manila. The Department of Information and Communication’s (DITC)’s efforts on the Rural Impact Sourcing program proved to be successful. The program aimed to promote and expand the industry in the rural areas. They do this by creating sustainable BPO hubs and already, it is making its mark in the provinces.

Employment Bonanza

Iloilo was one of the major cities that showed signs of BPO expansion success. Their city mayor Jed Mabilog reports that the local BPO industry has provided Ilonggos more than 21,000 jobs. The mayor credits the abundant number of skilled workers as the top factor for attracting BPO companies. Mabilog had gone to China to promote the viability of the BPO business in the province. He considers his trip successful. There are 30 prospective investors from Hong Kong will survey the area.

Another city now flourishing thanks to the opportunities opened by the BPO industry is Bacolod. Four out of every ten people in the local workforce of the city work in the BPO sector. This is according to Eileen Camarillo Go, HR marketing manager of JobStreet.com PH. Jobs related to customer service, telesales, telemarketing, and helpdesk support are among the top in-demand specializations by the BPO industry. This is also true for other places such as the province of Negros as well as the Western Visayas Area.

Education Opportunities Generated

The expansion goes beyond employment. Education opportunities are flourishing as well. The Cebu Educational Development Foundation for Information Technology, in partnership with the Commission on Higher Education, is taking the necessary steps to offer a special curriculum for higher-value BPM services.

They are developing the Service Management Program Plus (SMP+), a specialty course covering four popular disciplines: Java, mobile app, business analytics, and medical coding. The syllabus will be offered for free to teachers in colleges and universities from the Visayas and Mindanao regions. It will run from May 2 to 26 at the University of Cebu, Banilad campus.

The IT and Business Process Association of the Philippines (IBPAP) designed by the course. This prepares candidates for the rising industry. It addresses a skills shortage in the IT-BPO industry.

Fun and games as well

To further promote the BPO industry in the provinces, a number of BPO companies are participating in the Davao Inter-BPO League. At this, City Sports Development Division head Michael Denton Aportadera said he was happy to hear that BPO companies are involved in sports. He considers that the work culture is very demanding of their employees’ time. Aportadera is looking forward for bigger sports events in the future where BPO companies can participate.