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Optimize your time and effort to grow your business knowing which business functions startups outsource.

As a startup owner, it is already a given to have a lot on your plate. After all, you are in the process of setting up all aspects of your business operations. Using trial and error methods to see which practices best fit your company are inevitable and it might even be essential. In this difficult situation, outsourcing can help you. By delegating a specific set of tasks to an offshore staff, you can have the time to focus on your core business function. To give you a background, here are some of the most common business functions startups outsource to our company, Anderson Group BPO, Inc.:

  • Recruitment.

As the old saying goes, when you’re down, there’s no way to go but up. The same thing applies to those who are just starting their business. There will be no other way to go but to increase in size eventually. By having more clients, you will need more people on your team. And not just people, but people who are fit to help you advance your company towards the next level. It can take a lot of time to find these qualified individuals. Outsourcing parts of recruitment like candidate screening or the entire recruitment process can help you increase the pace of getting the talent you need. 

  • Virtual Assistant.

Besides focusing on your core business function, you will also have to think about the maintenance of your operations. Although there’s no guarantee that hiring a virtual assistant will make you free to do less, at least you will be able to focus on the more important tasks that can help you achieve your target revenue. You will no longer need to think about administrative tasks such as creating reports, managing schedules and doing research. 

  • Lead Generation.

You will definitely need to work on introducing your company to the market with a bang. It is an absolute must to make your brand’s presence known and felt in such a way that customers can differentiate your company from other competitors. However, the process of finding these customers or clients to get in touch with can take a lot of time. By outsourcing lead generation, you can maximize your time and effort on connecting with the clients or customers you need to reach by having a team work on finding and qualifying leads for you. 

  • Customer Service.

It has been proven that providing optimal customer experience has positive implications for revenue growth. However, learning the best practices for customer service can be time-consuming. By offshoring voice or non-voice customer service, you can provide both superb customer experience and manage other parts of the business operations well. With this, you could increase the pace in reaching your target revenue. 

  • Digital Marketing.

Indeed, technology created various resources for business owners to increase brand awareness and recognition among their customers and clients. This is why it is downright important to have a digital marketing plan in place to leverage all these technology-driven opportunities. This plan, however, is not something that can be done at the drop of a hat. It can take hours to finally create a viable digital marketing strategy. Outsourcing digital marketing or just parts of it such as social media management and content creation allows you to make the best use of your time to grow your business and still leverage all these technology-driven opportunities. 

Based on our experience, these are the most common functions that startups choose to outsource. By outsourcing these functions, our startup clients were able to maximize their time, money, and effort wisely.

Are you also having a hard time managing your startup? We would love to hear from you.