Build better customer rapport by outsourcing live chat services
Technology has been making a multitude of things faster and easier for people. For one, online shopping is already prolific and it has even been made cashless with online banking. Paperless applications are also made possible with online submissions. What’s more, simultaneous and real-time communication with people across the globe are becoming more and more flexible through new platforms.
We are becoming more connected than we think. But even with great technological advancements — in the presence of online algorithms and artificial intelligence — human interaction remains crucial.
In the field of customer service, using automated responses and chatbots to answer inquiries sounds appealing, but to what extent can a non-human carry out a conversation? It is especially tempting for businesses to adopt the practice for chat support, a platform with barely any personal communication cues like tone of voice or facial expression required; But, as standardized response strategies are no different among competitors, this impersonal communication mode would not give your business the comparative advantage to stand out against rivals.
Additionally, inaccurate answers from limited-function bots can badly affect your brand image. An operator would have to intervene eventually when questions get complicated. In the first place, making people talk to bots does not encourage trust or establish personal connections. It makes the company feel indifferent to its buyers.
Fostering good customer relationships with live chat support
Businesses should be able to foster good relationships with their customers, but how do they do that? Consultant and author Chris Komisarjevsky wrote in Huffington Post that it is necessary to achieve the right balance between the technological and human dimensions — with the latter always being a critical part. The undying truth is, nothing can really replace personal interactions. These make your customers feel that they individually matter to your company.
For customers who are not always comfortable with calls, an efficient live chat support team can immediately address concerns and answer queries with an assurance that the representatives already know what needs to be done. It brings your company closer to your market, generating positive feedback, well-built connections, and customer loyalty.
Outsourcing live chat support
Outsource live chat support to a collaborative team who can effectively adjust to each unique client’s needs. Anderson PH provides live chat services with:
- Chat support representatives who are available 24/7, making service available anytime
- Well-trained staff you can always trust for quality service and information privacy
- Reliable Internet service ensuring fast connection
In a continuously evolving technological age, humans still provide the better service.
With adaptable partners in Anderson Group BPO, Inc. helping you with live chat support, you are sure to be there for your customers at all times. What are you waiting for? Find out more about our BPO services and see how we can help your business grow through outsourcing. Talk to us today!