Usually, the relationship between a customer that belongs to technology and electronics industries goes beyond after a purchase. Technology, electronic, and mechanical products bring about more complicated problems compared to other kinds of products. As a result, customers seek the business for technical support.
What Is Technical Support?
Technical support is the assistance that a company gives to customers that experience technical issues with a product. Commonly, this product is technological, mechanical, or electronic. Examples are laptops, cell phones, televisions, and cameras.
Come to think of it, technical support is much like customer service. It also serves to improve customer satisfaction through resolving issues. Technical support, however, may involve troubleshooting in addressing a problem, whereas customer service involves answering questions mainly.
A company can divide technical support into levels or tiers. Depending on ability and preference, it can go as far as establishing a tier 4 technical support operations. The higher the tier, the more complicated the technical issue is. It also means that the assigned technical support employee is more knowledgeable.
A technical support employee can help customers through email, chat, and phone. But among these channels, research shows that a majority of customers still prefer calling when issues are tough to explain. They also think that calling is still the best way to address complaints and receive accurate information. With the complexity of issues that technology products bring about, it is a must for a business to start implementing call center operations for technical assistance.
Providing a superb technical assistance is as important as making an awesome product. Until a company resolves an issue, a product can be as good as invaluable to consumers sometimes. Additionally, technical support allows a business to gain valuable consumer insights that can help in improving products. For example, a customer complains about the difficulty of finding the power button of a television. The design team can work on improving the visibility of the button in the next product.
Outsourcing Technical Support
Certainly, technical assistance is a must for businesses from technology industries. However, obtaining the right talent and equipment for in-house tech support operations can deplete your resources. This is where outsourcing can help. At an affordable price, outsourcing enables a business to provide efficient support. To elaborate, here are the main benefits of outsourcing technical support:
Enhanced Response Times
Poor technical assistance alongside long call queue times entails detrimental effects to a business. Outsourcing eradicates this problem. Tech support agents follow strict metrics and guidelines to guarantee quality performance. They undergo training to provide accurate responses promptly.
Access to Competent Tech Support Agents
In essence, a business gets the opportunity to build better relationships with customers through technical support. It can help customers derive the full benefit of a product or make up for the troubles caused by a product. Poor technical assistance, however, can make a business lose this opportunity. In outsourcing, a business can guarantee tech support professionals that can solve technical issues efficiently.
Respond to Change in Demand Easily
When a promotional campaign becomes successful or when a business is expanding, the volume of calls may spike suddenly. By outsourcing technical support, a business can have a ready talent to accommodate the sudden influx of calls. It also has the liberty to set the duration of the outsourcing venture.
Other Benefits of Outsourcing Technical Support
Concentrate on Core Business
Besides a decrease in cost, the ability to focus on core business functions is one of the primary benefits of outsourcing. By letting experts handle non-core business functions, a business can focus on its core business function. It can divert its efforts and attention to fulfill its vision. All of this to happen, of course, with the right BPO partner.
24/7 Technical Support
A technical problem may occur after the typical 9:00 am to 5:00 pm business hours. Outsourcing gives a business the option to make technical assistance available 24/7. This makes customers feel at ease knowing that there is help available anytime. It is also a great start towards achieving customer satisfaction.
Reduced Operational Expenses
As mentioned, building tech support operations in-house can be both costly and time-consuming. Outsourcing removes the burden of recruitment and office overheads. A BPO Company has ready tech support agents that can give easy-to-digest instructions to customers. Additionally, the total outsourcing payment includes the headsets, computers, and other tools that the agents shall need.
Industries That Outsource Technical Support
With the benefits of outsourcing technical support, many businesses are delegating the task to the top outsourcing countries. This includes China, India, and the Philippines. But among all the outsourcing countries, the Philippines is the top pick for contact center services including technical support. The work ethics, neutral accent, English proficiency and rich western influences of the Filipinos are the primary reasons why this is the case.
Businesses from the following industries are the most common to outsource technical support:
- Information Technology and Software
When to Outsource Technical Support
So how do you know when it’s time to delegate technical support? Of course, a business chooses to outsource for varying reasons. But usually, a business ventures into offshoring technical support to:
- Enhance the efficiency of technical support operations
- Expand business operations in a cost-efficient way
- Improve customer retention and customer loyalty
- Manage sudden spikes of call volumes efficiently
- Concentrate on other income-generating tasks
- Gain expert technical support agents
- Maximize time, money, and effort
- Provide technical assistance 24/7
- Improve email response time
- Boost customer satisfaction
- Reduce operational costs
Are you thinking about outsourcing now? If you are, please be cautious in choosing the BPO Company you will partner with. Before making any move, do your own research on outsourcing first. Learn more about its disadvantages and advantages. Find out the top outsourcing countries in the world. There are a vast amount of resources online to help you. While there is a lot of information to go through, it can help ensure that you get the best value out of your outsourcing investment. Trust us. Informed decisions are the best decisions after all.
Outsourcing in the Philippines
Who are the major powerhouses of BPO?
India – US $ 154 Billion in revenue (2017)
China – US $ 130.9 Billion (2015)
Philippines – US $ 22.9 Billion in revenue (2016)
English is our adopted language
Produce 450,000 college graduates annually
Has low Philippine currency exchange rates
Offers the cheapest office spaces in Asia
Our government supports BPOs with PEZA Tax benefits
No.1 Trending Country as the Top Voice Outsourcing Destination (according to international research)
2nd in non-voice complex services
Top 3 IT-BPO global locations, after India and China
In the Top 10 worldwide outsourcing destinations
The Anderson Advantage
The business landscape is evolving rapidly and as a business, it takes more than passion and will to stay ahead of the competition. You will need strong tactics with all the support you can get in the most cost-effective way. Expanding your business with us gives you access to a suite of comprehensive solutions and world-class services allowing you to rival with companies alike and even compete with the big businesses. We aim to empower your business and provide coherent support for you to be able to reach your goals.
Global expertise, Global Standards
We are ISO 27001:2013 certified which guarantees you that all your company’s data is secured.
Get access to a vast pool of talents giving your brand experts in specific fields when you need it.
An Extension of Your Brand
When you succeed, we also succeed. We aim to help you build a strong and robust extension of your business.
There is no one size fits all solution for all businesses. We make sure that we deliver a customized concoction that is compatible with your brand.
How do I start outsourcing?
Outsourcing is more than just a way to reduce costs. Its benefits can be astonishing if you outsource to the right BPO company. To guarantee the best value out of your outsourcing venture, follow the steps below.
- Identify the challenge that you want to address through outsourcing.
- Research on outsourcing. Find out the top outsourcing locations in the world and their outsourcing vendors. List the BPO vendors that you deem promising to help you.
- Choose one vendor from your list. Look for its contact information and reach out.
- Explain the challenges you have identified initially. During the exchange, the vendor will ask more about your processes to know which service is the best to help you.
The outcome of the fourth step will determine what will happen next. If the discussion went well, then the next step can be a deeper discussion about your partnership. Otherwise, go back to step number three.
If you want to know more about this opportunity, don’t hesitate to contact us. We are more than happy to help you!
Business Development Manager
Anderson Group BPO, Inc.
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